High-End Hustlers is THE Business Mentoring & Education program for forward-thinking folk to grow their businesses.
You’ve done the hard yards. Launched your own gig. Nailed your niche. Now you’re ready to make your mark – and a serious profit.
We’re ready to help you make that happen.
Our approach
High-End Hustlers is designed for business owners ready to grow their impact, their revenue, and themselves. If you want a dedicated wolf pack, cool connections and epic sales, this is your zone.
Most importantly, this is a program for business owners who don’t do boring. Who want to disrupt the status quo. Who won’t settle for less.
You see, if you’re a regular round here, you’ll know that we do things differently. We believe passion and purpose are just as important as profit and projections.
Now you want some serious growth and the chance to collaborate with the best in the business. AND you want to do it in a way that feels real and authentic.
You’re SO in the right place.
It’s time to fuse purpose with profit.
To turn your idea into an empire.
To make your mark AND make money.
And we can show you how…
How it works
This program is designed to fast track your business development – and your results.
Spearheaded by Owners Collective Founder, Pru Chapman, you’ll receive a combination of game-changing Implementation Days, weekly laser coaching, trailblazing content, and above all a kick-ass like-minded community.
Most importantly, you’ll be walked through our signature process to up level your game AND the accountability to make it happen.
You’ll also get…
Deep Dive 3-Day Online Summit
Get ready to have your mind blown as you throw down, workshop-style with your new business crew. You’ll grow, evolve, connect, and uplevel yourself + your biz surrounded by the best businesses badasses around.
Across these three juicy sessions, you’ll dial in the clarity, confidence and action plan you need to propel your business forward.
Weekly Mentoring to get your Questions Answered
We know you’ve got SO many questions on how to grow your empire, so we have weekly group mentoring sessions where you can get all your juicy questions answered. You’ll have Pru and the Mavericks facilitating these calls, to ensure that you feel fully supported in your personal and professional growth.
Weekly Masterclasses delivered by Pru and the Mavericks
This is where you get a killer real-world and practical education in business. We’ve carefully crafted the ultimate series of Masterclasses to up-level your business. Here you’ll throw down with Pru and the Mavericks every week for a full five-months. Get ready for a step-by-step education on Business Planning, Marketing, Entrepreneurial Mindset, Client Journey, Sales, Growing Your Team, Leadership, and so so much more. #gamechanger
The ultimate PEB: A Practical Education in Business
You’ll gain access to a step-by-step program built by Pru specifically to help scale your business. Included are training video’s, workbooks and audio recordings to supercharge all areas of your business. We’re not leaving anything out, and we’ll dive deep into your social media platforms, how to hustle your own PR, Facebook Advertising, designing websites that covert, and so so much more.
Instant Access to our Complete Library of Training + Templates
You get ongoing access to our full library of content, resources, downloads, templates, and programs (hundreds of hours worth). Because we want you to have every opportunity for success you’ll also get access to additional networking, profile building and so much more. In addition to ALL our essential training video’s it’s also jam-packed with all the business templates you could need!
Industry Maverick
Knowledge
We’ve handpicked the best in the business to give you honest, on-point and timeless advice on building your business. Our Mavericks bring decades of experience to the table to show you the shortcuts, save you money and make sure you get it right the first time.
Member Forums and Facebook Group
This is your creative brains trust on tap. Brainstorm and bounce ideas off your buddies in here. You’ll join a fun, supportive and game changing crew, here to learn and grow with you in business and in life. Within our crew NOTHING is off limits. We’re here to support you & your creative journey every step of the way.
A Like-Minded Creative Community like No Other
We carefully screen all applications to make sure that our members are the right fit. Because of this you can expect to throw down with the very best type of people, in a supportive, creative and game-changing environment.
How is this program different?
Straight up, you get Mentoring specific to your business, every single week for a full five-months.
Next, the industry average for completion of business building programs is 5%. Our completion rate is over 95%.
This program always sells out, and has done for the last 5 years #quality
We don’t shy away from the important stuff – mindset, financials, sales conversations. This is where most ‘business’ programs fall short.
We care deeply about your success. We strictly cap our numbers, so we can give you the dedicated support you need.
What we cover
Entrepreneurial Mindset + Business Planning
Know why most small businesses fail within the first two years?
Because they never create the right internal environment for success. That’s why straight-up we’re lasering in on your entrepreneurial mindset.
We’re diving deep into identifying your ‘sweet spot’ which will form the foundation of your business, and ensure that you’ve got clarity on exactly who your business serves, what you stand for, and how to make it happen.
Next up, we get strategic, and with a 1-Page Business Plan, so that you have a laser-sharp picture on how you’ll grow.
In this introductory module, we’ll dive into:
- Clarity on your pricing, your products and your services
- Your complete product ecosystem to give you clarity on what you’re selling and when
- How to create a business that will blow your mind it’s so awesome
- What to do when despite your time, money and effort it’s just not working
- Uncover your biggest most important work and step fully into your purpose
- The mission that’s motivating your business, and how to infuse those values into your work
- Honing in on your tribe and target market – because knowing the nuts-and-bolts of who you serve is KEY to bringing home the (nitrite-free) bacon
- How to plan your trajectory in a way that makes sense, and covers the essentials of old school business planning with new school thinking including your 1 Page Plan (this is everything you need and nothing you don’t)
- The way your clients feel about working with you is the most important, yet most commonly overlooked aspect of business
- The essential systems and tech you need to build scalable foundations
- JUICY BONUS: Honing your greatest superpower in business, your Intuition. We’ll also be diving into creating a Flow State, the subconscious blocks holding you back, and blasting into purpose, profit and scale.
Financial Game-Plan
Say hello to loving your numbers.
Understanding your numbers is true empowerment in your business. We’re going to walk you through the essential numbers you need to know in your business and how to grow them – fast.
We’re talking must-know numbers, financial forecasting, how to price yourself, profit leavers, and the limiting beliefs holding you back from earning a truck-load of money.
We’ll dig into:
- Your Financial Scoreboard – The essential numbers that you need to know about your business in plain English. This is the scary part that most business owners run a mile from – but we’re going to break down the essentials of what you need to know, and how to set yourself up properly to really launch and leverage your growth
- The ESSENTIAL pricing structure you NEED to know to make sure that you make a profit (you won’t without it)
- Why Cashflow Forecasting is essential for your business, and we’ll show you how to do it
- The 5 ways that you can make more profit today (you won’t guess these)
- How to hire THE RIGHT Accountant + Bookkeeper and WHY they are essential to the longevity of your business
- How to stand behind the value you’re offering, so that sales conversations become part of your everyday lingo
- The psychology of sales, from both your perspective and your new client’s
- What you need to know to get your financial game-plan on
Customer Engagement, Conversion + Delivery
As a business owner you MUST have a crystal clear picture of how clients find out about your business, engage with you and your services and eventually sign on the dotted line.
When you understand this you can tweak each and every step of the funnel – yep, what we’re talking about here is the client journey through your sales funnel – and knowing this is a game changer for both you, your clients, and your bottom line.
You’ll learn:
- Attracting and converting THE RIGHT clients, so that you become irresistible to your target market
- Our *secret weapon* to turbo-charge your conversion rate
- Mapping out your client journey to streamline your offering and maximise your profit every step of the way
- Learn the impact of having empowered Sales Conversations, positioning your worth and the ultimate solution to your clients problem
- Training your clients to create the ultimate experience for both of you!
- BONUS: Essential Legals and making sure that you’ve got your back end in order to protect you + your business
Marketing
To connect with your customers, you’ve got to draw them into your story. And to do that, you’ve got to get smart and savvy about marketing.
Lots of business owners get flustered when it comes to stepping into the spotlight, but we’re going to make sure that you’re in the right places at the right time. We’ll be diving deep into marketing strategy, a comprehensive overview of each of the key marketing channels, and the strategic execution that’s right for you.
Get ready for:
- Big picture marketing strategy to ensure you know who you’re talking to and how you’ll talk to them on the most powerful channels for you
- Streamlining your marketing strategy and ensuring you’re optimising your online presence
- Mapping your the content pillar of communication that speak directly to your potential customers
- Understanding the value of content marketing that underpins the relationship of trust and thought leadership
- The difference between campaign-based and ‘always on’ marketing, and which is best for you
- Mapping out your customer journey to purcahse, and beyond
- Key marketing channels including social, email marketing, SEO, retargeting and much more
- Which social media platforms to use + how to use them, including a deep dive into Facebook, LinkedIn, Pinterest and Instagram
- Understanding SEO and the action steps you can take to get make your site rank higher
- The experts approach to paid social advertising, and how to get the most bang for your buck
- How to measure your success
Leadership + Culture
To grow your empire you’re going to need the right people around you aka your Dream Team.
We map out the right team for you, looking at both internal and outsourced options.
Then, we walk you step-by-step through bringing on your team the RIGHT way. From How and where to advertise, through to interviewing, onboarding, team engagement and retention. Fully supported by our suite of templates ready for you to use.
We’ll cover:
- Step-by-step guidance on how to hire the right people to grow your team
- The essential team structure that you need for sustainable growth
- The roadmap for who to hire, when to hire, and how to hire them
- How to build in accountability and KPI’s to your growing team
- Templates for setting up essential Roles + Responsibilities for your team members
- Templates for Team Meeting agendas
- How to be a fearless leader – for yourself and your team
- Why management is dead, and what this means for your business moving forward
- How to create a learning organisation (to attract and retain the right people)
- How to be a fearless leader – for yourself, your tribe, and the world
- Why management is dead, and what this means for your business moving forward
- How to create a learning organisation (and never be left behind again)
- The true secret about getting extraordinary results (and how to avoid being a has-been or a never-was)
- BONUS SESSION: Philanthropy, and how giving back drives positive change both internally and externally, and in kind strengthens the position of your brand
Practical Education in Business *Full Break-down
In addition to your weekly Masterclasses and Group Mentoring sessions, you’ll have access to a fully laid out program inside our {epic} Members Area.
You can work through this at your own pace, and you get lifetime access to the content.
We’re leaving no stone unturned in creating your ultimate business.
Each ‘week’ you’ll receive 1-3 video’s on the following topics. They’re delivered by Pru in her super practical style so that you can watch, learn, and implement the same day. You can revisit these additional learnings as many times as you need.
We’ll cover:
- Module 1 | Topic 1 :: Creating Consciously
- Module 1 | Topic 2 :: Vision, Mission, and Values
- Module 1 | Topic 3 :: Nailing Your Product Eco-System
- Module 1 | Topic 4 :: Knowing Your Client
- Module 1 | Topic 5 :: Practical Business Planning
- Module 1 | Topic 6 :: Abundance Mindset
- Module 2 | Topic 1 :: Badass Money Beliefs
- Module 2 | Topic 2 :: Essential Numbers
- Module 2 | Topic 3 :: Your Financial Game-Plan
- Module 2 | Topic 4 :: Financial Forecasting
- Module 2 | Topic 5 :: Systems that Set You Free
- Module 3 | Topic 1 :: Mapping Your Client Journey and Nailing Your Sales Funnel
- Module 3 | Topic 3 :: Attracting the Right Clients
- Module 3 | Topic 4 :: Converting the Right Clients with Impactful Sales Conversations
- Module 3 | Topic 5 :: Training Your Clients
- Module 3 | Topic 6 :: Essential Legals
- Module 4 | Topic 1 :: Nailing Your Visual Branding
- Module 4 | Topic 2 :: Relationship-Based Marketing
- Module 4 | Topic 3 :: Marketing Planning
- Module 4 | Topic 4 :: Digital Strategy
- Module 4 | Topic 5 :: Organic Social Media
- Module 4 | Topic 6 :: Paid Social Media
- Module 4 | Topic 7 :: PR
- Module 5 | Topic 1 :: Building a Team
- Module 5 | Topic 2 :: Creating Culture
- Module 5 | Topic 3 :: Giving Back
Additional Trainings
We’ve thought long and hard about every training you could ever want or need, and put it ALL into our High-End Hustlers portal.
Got a lazy 7 hours, or even 70?! Dive in and get skilled up on any and every area of your business! This is the motherload. EVERYTHING you could ever need.
Full 3-Part Video Trainings on each of the following topics:
- Uplevel on LinkedIn
- Pinterest Like A Boss
- Nailing Instagram
- SEO 101
- Content Creation
- Productivity Secrets
- Creating Impactful Events
- Business Audit
- Facebook Advertising 101
- Photography + Styling for Social Media
- DIY Video Communications
- Tech Systems + Setup
- Jedi Mind Tricks for Abundant Thinking
- Marketing Strategy
- How to Build Kick-Ass Brand Collaborations
- Plus SO much more!
Frequently asked questions…
Would I be better off getting a 1:1 business coach?
We’re going to be super honest here…it takes more than coaching to grow a business. You need a solid education in business, a kick-ass community to support you AND best practice knowledge. We offer this as well as Office Hours so that you have a complete guide to growing your business fully supported.
I’m already overwhelmed, will this just give me more to do?
No. That’s not how we roll. We’re into working smarter not harder, and we understand that you’re running a business, so you don’t need more to do! Everything we deliver is designed to simplify and streamline your systems and your offering, so that you can breathe again. With our guidance you’ll quit wasting precious time on unecessary tasks, and ensure that your actions are purposeful and impactful in growing your business.
Will it be worth my investment?
We wholeheartedly expect that this program will well exceed your expectations. We understand it’s a significant investment, so we take very seriously our promise to deliver on that value. If you’re willing to do the work we expect that you will see your investment returned to you over and above.
Are the results guaranteed?
Short answer, no. We deliver a kick-ass program and experience, but at the end of the day the results are up to you. We will show you the path to grow your impact, your results, and yourself, but it’s up to you to do the work. If you are willing, there’s no limit to what you’ll achieve (check out our testimonials).
Who else is joining?
Being designed and led by Pru who has broad industry experience, every industry is welcome. That said, we’re well know in the creative industries so you can expect to find creatively minded folk in here like graphic designers, interior designers, social media agencies, photographers, copywriters and a whole bunch more.
Why do you cap numbers?
We’re all about quality over quantity. For that reason we have strictly limited numbers so that each of our members can get the attention they need to really explode their growth. We also only run twice a year, so if you’re interested be sure to secure your place early, High-End Hustlers always sells out.
Is this program applicable for product-based businesses?
Yes! We have product-specific based learning within the program taught by our expert product-based Maverick. In addition, all trainings covered throughout the modules are applicable to both product and service-based businesses. We know that product businesses have their unique set of challenges, so we ensure that you’re fully supported through the teachings and mentoring with product specialists.
How does the payment plan work?
When you sign up on the payment plan you will be charged an initial instalment of $1250 + gst. Your remaining payments will be automatically charged 30 days apart.
High-End Hustlers Countdown
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You’re ready to step into the big-league.
A sharper edge. A succesful business.
A kick-ass life.
NEXT INTAKE AUGUST 2022
Join us
*Strictly limited places
Your investment includes:
- Deep Dive 3-Day Online Summit
- Weekly Masterclasses & Mentoring with OC Founder, Pru Chapman & the Mavericks
- The Ultimate PEB: A Practical Education in Business Program
- Complete access to our full training library, templates, downloads, and programs
- Key lessons with our industry experts
- Exclusive membership to our Facebook family
- Up-close-and-personal insights from our guest experts
- Access to accountability groups (to get it done!)
Featured Hustlers
Want to know more, hear from our community.
Grant’d
Up To The Beat Fitness
Wordfetti
Who’s running this show?
Pru Chapman
Owners Collective Founder + Head Hustler.
With over 15 years experience in business strategy, psychology and leadership development, Pru is passionate about helping people find more purpose, freedom, and fulfilment in the work they do.
She’s now worked with thousands of entrepreneurs across all industries, from start-ups to early stage entrepreneurs to big business.
Pru has created one of the most inspiring, dedicated and heart-based business communities in the world. The OC Crew is a community of game changers and daring disruptors that Pru has led, supported and nurtured on their way to success, financial freedom and purposeful living.
Krista Jane Smith
Intuitive, truth finder + butt kicker.
Intuitive gun Krista Jane Smith (street name KJ) uses her beyond earthly skills to help creative entrepreneurs break free from the subconscious limits holding them back and live a life on purpose.
Following the heart led road has seen her change the lives and careers of Olympians, CEO’s, global corporations and disruptive game changers of all kinds. She believes whole heartedly that we all have this gift of intuition and it just needs resurrecting to start changing our lives.
KJ brings incredible passion and insight to the High-End Hustlers experience, and is a firm favourite of our community. Her compassion and energy combined with absolute butt-kicking business experience is a superpower in building businesses and creating a life of freedom.
All of this is designed to take you from fledgling Biz-owner to full-blown entrepreneur, so that you can make your mark, make a profit, and finally make it happen.
So to recap, within this intensive program, you’ll get:
Weekly Masterclass Calls with Pru & the Mavericks
– to troubleshoot, brainstorm, and grow on a weekly basis
Deep Dive 3-Day
Online Summit
– to connect with your tribe, build relationships, and network like a boss
In depth content and materials
– to guide you through the process of building your business and accelerating your growth
Training across all key areas of your business
– because we’re leaving no stone unturned
Insights from our Industry Experts and Thought Leaders
– we make sure you get the latest information from the best sources.
Tonnes of DONE-FOR-YOU resources,
– checklists, swipe files and more, to take all the guesswork out of getting your business growing and flowing
And because this is an out of the ordinary program, you can expect to walk away with out of the ordinary results.
- Clarity on where you’re going in your business (and how you’re going to get there)
- An action plan to bring your vision to life
- Fully fleshed out customer avatars and target audience demographics
- A clear understanding of your strengths, so you can stay smack-bang in your zone of genius
- A strategic marketing plan and comprehensive understanding of key channels
- Increased conversions and streamlined customer journey
- Increased leverage of your skills and resources (meaning: more time and money to spend on the fun stuff)
- A clear understanding of the numbers in your business, and how to grow them
- The certainty that you’re on the right track, and doing everything you’re supposed to be doing
- The blissful feeling of momentum in your business – where things begin to snowball and skyrocket with ease
- A highly primed success mindset, to help you bust through barriers and get to where you want to b
- Meaningful friendships with likeminded souls, so you can celebrate your wins, seek support with your challenges, and share the entrepreneurial journey as it unfolds
Join now
Four-Month Business Education & Mentoring Program
Super Early Bird Investment
**Strictly limited places released at this rate**
(regular price $5750 + gst)
Got questions?
01
Complete the short application form here
02
Jump on a call with Pru to check we’re a good fit for one another.
03
Sign up and instantly access all onboarding details
04
Join us at a live Summit to get this {business} party started
Testimonials
NICOLA MURRAY Founder of She Creates
ANITA SIEK Director, Wordfetti Group
MIKEILA SCHECKENBACH Founder & Creative Director of Bandit Design
I knew intuitively that I needed help with my growing business, but with what exactly I really couldn't pinpoint. I had decided that the Owner's Collective was the right fit for me to guide my next logical steps, and honestly, I'm so grateful that I signed up. To come from a sea of uncertainty and organic progress in my business (which was going really well BTW, but was experiencing significant growth that was becoming unmanageable) and to be thrown into a sea of clarity and support with an INCREDIBLE team of educators - well, it's been liberating and reassuring all rolled into one. I'm only at the beginning of my High-End Hustlers journey, and I already know that every second in business has led me to this adventure. And every second thereafter will be worth every cent, every lesson, every tear, and every victory.
SUSAN EWINGTON Susan Ewington Jewellery
Working with Pru and being a part of the Owners Collective has been an absolute game changer! We feel like Pru is our secret weapon and has helped us identify areas for growth, build strategy, deal with weaknesses and align with our purpose. All while empowering us to drive our business growth and be the best versions of ourselves.
SARAH THORNTON Co-Founder of Finders Keepers
EDITH REWA Illustrator & Textile Designer
TESS ROBINSON Founder + Creative Director of Smack Bang Designs
Used and seen on
How is High-End Hustlers different from other business building courses?
In quite a few ways. We know about growing businesses. We know that you’ve already got A LOT on your plate so we’ve made our High-End Hustlers program super practical, applicable, and with lots of access to Pru + the Mavericks for you to get your specific questions answered. We’ve handpicked our Maverick’s so that you’re getting REAL business owners who give you REAL advice. No fluff around here, or big budget strategies that are out of your reach. This course is super practical so what you learn today you can implement tomorrow.
And this is no boring business course. We have live in-person sessions, live masterclasses and live open mentoring calls. You’re on the line with Pru & the Mavericks where you can pick their brains and get the next steps you need specific to YOUR business – every week! It’s all encompassing, meaning that we hit all the big essential bases of running a business and an incredible business community that you’ll be warmly welcomed into and that continues well after you complete High-End Hustlers. We built this program to support you + offer you incredible value.
We love it, and we know that you will too.
Do you offer a guarantee?
Although your results are entirely up to you, we can guarantee the quality of the education we provide. We therefore offer a 7-day Happiness Guarantee, meaning that if you complete and submit all of the course materials within the first 7 days and are unsatisfied we will offer you a full refund of all course tuitions paid. We want you to be 100% happy with your decision to join us.
How do I get access to the education materials?
Access to the course materials is via a personalized online website portal. Here you’ll access to video training, audio recordings and PDF workbook downloads. We’ve been careful to leave no stone unturned. You will be able to access the full High-End Hustlers specific training program AS WELL AS our full library of content. You can be certain that if you’ve got a question, you’ll find the answer in here. The portal is Mac, PC and tablet friendly.
Is High-End Hustlers better for product or service based industries?
We love products and services! We welcome both, and have been careful to ensure that the course is not skewed to one or the other. In fact, so many business principals are applicable to both, and it provides a great opportunity to learn and collaborate with one another.
Can I learn at my own pace?
Yes of course! In fact, we give you ongoing access to all course materials so that you can go back and revise anything you need. We also record all of our live calls so you can listen back to them if you miss the live edition. If you can though, we recommend for you to do the course as it goes, so that you can experience the full support of the other members who will be going through the same things as you!
What happens if I miss a week?
No problem. Each week is modularised, so if you miss a week you can still move into the next module and be up to speed. You have full ongoing access to all course materials so you can go back in your own time and revise the bits you missed.
Is High-End Hustlers right for me?
While we’ve aimed to design a course that inspires, educates and supports a broad range of industries this course is not going to be right for everyone. We’re going to get real with you straight from the get go.
So if you’re not up for honest feedback, practical advice and challenges along the way you should probably head elsewhere. We’re here to drive + support business owners with purpose and passion.
Join us
Currently enrolling for August 2022
Please note that due to the nature of this program places are strictly limited.
OUR GUARANTEE
We stand by this program and believe that if you commit to applying the learning’s in this program you will achieve results. We therefore offer a 100% happiness guarantee – if within the first 7 days of the program you are not entirely satisfied we’ll completely refund your investment.
Got any questions? We would love to help.
Email us at
[email protected]
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