the owners collective

3-Month Exclusive
Mastermind Program

APPLY TO LEARN MORE

You've finally launched into the business of your dreams. You've made the leap, and you're ready to make your mark
- and make a profit.

Only one problem:
You don't know how to make it happen.

INTRODUCING OUR 3-MONTH EXCLUSIVE MASTERMIND PROGRAM

This is an online mastermind program for business owners who don't do boring. Who want to disrupt the status quo. Who won't settle for less.

See, at the Owners Collective, we do things differently.

If you're a regular round here, you'll know that we believe passion and purpose are just as important as profit and projections. We believe that your business

is as unique as you are (and that 'one-size-fits-all' is a sure-fire route to mediocrity). And we know that your business isn't separate from you - it's tightly woven into your hopes, dreams, and heartstrings.

That's why this Mastermind is all about helping you create a business on your own terms - one that embodies all the feelings and values that got you started in this whole entrepreneurial game in the first place.

It's time to fuse purpose with profit.
To turn your idea into an empire.
To make your mark AND make money.

And we can show you how...

HOW IT WORKS

This 3-month program is designed to fast track your business development - and your results.

Spearheaded by Owners Collective founder, Pru Chapman, you'll receive a combination of trailblazing content, group coaching, and community support, PLUS the electric insights of our guest experts and industry leaders. You'll get...

Game-changing
online video tutorials

Over 15 hours of step-by-step video training, designed to walk you through the process of building your business from the ground up. These customised tutorials contain amazing, practical, super-useful content (audio + video) on all the key topics essential to getting your business off the ground and sending it sky high.

Access to your private coaching portal

Our custom-designed portal is where all the course materials are delivered. As well as audio and video downloads each week, you'll also get tonnes of swipe files, templates, checklists and other resources - basically, a whole heap of done-for-you biz-stuff to make your life easier. (And PS - your enrolment includes lifetime access to the program, so there's no need to worry about falling behind).

Weekly group
coaching calls

This is your chance to ask for advice, seek feedback and get support. Pru will be bringing her decades of entrepreneurial experience to the table to help you accelerate your growth, overcome your barriers, and ditch the overwhelm. (These calls are recorded each week, so you can re-listen to them whenever you need a boost).

Owners' Collective workbook

This 40-page workbook will walk you through the process of marketing yourself online. It includes a series of innovative exercises and uber-useful case studies to complement the core training modules and help you truly make your mark.

Access to Owners' Collective private
Facebook family

Everyone knows it takes a village to raise a baby. But let it be said: it takes a whole tribe to grow a business.

As an entrepreneur, you are only as good as the people around you - who you know still matters a lot more than what you know. That's why the support and friendships within this community are so vital. This is your opportunity to meet new people, brainstorm your ideas, ask any questions and receive valuable feedback. (This part of the program alone is a game-changer).

WHAT WE COVER

01 Mindset

01
The Entrepreneur's Mindset

Know why most small businesses fail within the first two years?

Because they never create the right internal environment for success. That's why we're lasering in on your entrepreneurial mindset.

In this introductory module, we'll dive into:

  • How to create a business that will blow your mind it's so awesome
  • What to do when despite your time, money and effort it's just not working
  • Uncover your biggest most important work and step fully into your purpose
  • Understand the reason most people don't make money doing what they love and how you can

02 Business Planning

02
Business Planning + Branding

Getting targeted and specific about your brand and business plan at this early stage of your development can save you a whole lot of hassle down the road. We're going to ensure that you've got clarity and certainty on exactly who your business serves, what you stand for, and how you make it happen.

We'll dig into:

  • The mission that's motivating your business, and how to infuse those values into your work
  • Honing in on your tribe and target market - because knowing the nuts-and-bolts of who you serve is KEY to bringing home the (nitrite-free) bacon
  • How to zig when everyone else is zagging (and why this is so essential)
  • How to plan your trajectory in a way that makes sense, and covers the essentials of old school business planning with new school thinking including your 5 Page Plan (this is everything you need and nothing you don't)
  • The way your clients feel about working with you is the most important, yet most commonly overlooked aspect of business

03 Marketing

03
Marketing - Telling Your Story

To connect with your customers, you've got to draw them in to your story. And to do that, you've got to get smart and savvy about marketing. Lots of business owners get flustered when it comes to stepping into the spotlight, but we're going to break it right down and blast away the fear. You're not spruking your wares, you're building relationships with your potential clients, and we'll show you how.

You'll learn:

  • How to take the ick factor out of marketing and make sure it feels good
  • Streamlining your marketing strategy and ensuring you're optimising your online presence
  • Making meaning - how to communicate with your tribe in a way that works for them and you
  • Which social media platforms to use + how to use them, we're talking Facebook, LinkedIn and Instagram - where all the cool kids hang out
  • How to break down PR, what you can do internally, and how to set up for engaging external representation
  • BONUS SESSION: How your visual branding makes all the difference, what you need to know, checklists for working with designers, and walking through exactly what your website needs to engage the attention of your new clients

04 Financials + Sales

04
Financials + Sales - Grow Your Numbers

To make money, you've gotta make the sale - there's no ifs, ands or buts about it. So many people feel sleazy and awkward whenever they have to ask the big question, but it doesn't need to be that way. Learn the essential numbers you need to know in your business and how to grow them - fast.

Get ready for:

  • Your Financial Scoreboard - The essential numbers that you need to know about your business in plain English, with our expert financial Maverick Dave Hodge. This is the scary part that most business owners run a mile from - but we're going to break down the essentials of what you need to know, and how to set yourself up properly to really launch and leverage your growth
  • How to stand behind the value you're offering, so that sales conversations become part of your everyday lingo
  • The psychology of sales, from both your perspective, and your new client's
  • A step by step framework to having empowered, direct and successful sales conversations
  • Why you need to over-deliver and be impeccable with your word in every single dealing with your clients

05 Disruptive Leadership

05
Disruptive Leadership + Audacious Culture

The new age of entrepreneurship is here. To ensure that you're at the forefront and not left behind, it's important to get serious about disrupting the status quo and blazing your own trail.

We'll cover

  • How to be a fearless leader - for yourself, your tribe, and the world
  • Why management is dead, and what this means for your business moving forward.
  • How to create a learning organisation (and never be left behind again)
  • The true secret about getting extraordinary results (and how to avoid being a has-been or a never-was)
  • BONUS SESSION: Philanthropy, and how giving back drives positive change both internally and externally, and in kind strengthens the position of your brand

Are you ready to
stop being a wantrepreneur and start making things
happen?

REGISTER YOUR
INTEREST NOW

Your investment includes:

the complete 3-month package

game-changing course content

group coaching calls

all material and resources

exclusive membership to our Facebook family

up-close-and-personal insights from our guest experts

Please note: because of the highly personalised, intensive nature of this Mastermind experience, places are strictly limited. If this program is something you are interested in, please act now to ensure you don't miss out!

Next Course Start: 17th February 2017

And another way we do things differently?

We believe in going straight to the source. That's why we've handpicked these industry experts, or Mavericks as we call them to share their best strategies and wisdom.

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Founder at Owners Collective. Talking all things business growth, alignment & purpose.

Pru Chapman

Owners Collective

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Intuitive, truth finder + butt kicker at Krista Jane. Blasts the subconscious sh*t that really stops you and your biz from blowing up.

KRISTA JANE SMITH

Krista Jane

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Owner + Creative Director at Smack Bang Designs. Making sure your brand cuts through the clutter + stands out from the crowd.

TESS ROBINSON

Smack Bang Designs

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Owner + Social Media Maven at Seekerloverdreamer. Getting audacious with your branding. Finding your creativity and fire on social media.

ZOË WELDON

Seekerloverdreamer

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Owner at Vital Addition. Talking us through the numbers and structure that every entrepreneur needs to know.

Lachlan Grant

Vital Addition

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Owner at Florence in Heels showing us the power of persuasive and personable copy.

Jacqueline Jubb

Owner at JL Walker Law

So to recap, over the 3 months of this
Mastermind intensive, you'll get:

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Weekly coaching on YOUR business with Pru
- to troubleshoot, brainstorm, and grow on a weekly basis

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Live In-person Implementation Days - to connect with your tribe, build relationships, and network like a boss

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In-depth content and materials to guide you through the process of building your business and accelerating your growth

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Training across all key areas of your business because we're leaving no stone unturned

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Insights from our industry experts and thought leaders

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Tonnes of done-for-you resources, checklists, swipe files and more, to take all the guesswork out of getting your business growing and flowing

And because this is an out of the ordinary program, you can expect to walk away with out of the ordinary results.

You'll get...

Get ready for:

  • Clarity on where you're going in your business
    (and how you're going to get there)
  • An action plan to bring your vision to life
  • Fully fleshed out customer avatars and target audience demographics
  • A clear understanding of your strengths, so you can stay smack-bang in your zone of genius
  • An aligned marketing plan that feels good and converts
  • Increased sales and customer conversions
  • Increased leverage of your skills and resources (meaning: more time and money to spend on the fun stuff)
  • A fully-realised brand direction
  • The certainty that you're on the right track, and doing everything you're supposed to be doing
  • The blissful feeling of momentum in your business - where things begin to snowball and skyrocket with ease
  • A highly primed success mindset, to help you bust through barriers and get to where you want to b
  • Meaningful friendships with likeminded souls, so you can celebrate your wins, seek support with your challenges, and share the entrepreneurial journey as it unfolds

All of this is designed to take you
from fledgling biz-owner to full-blown entrepreneur , so that you can make your mark, make a profit, and finally
make it happen.

A kick-ass business is truly possible.
In fact, it's yours for the taking.

And the time to act is now.

Next Course Start: 17th February 2017

PS - Got any questions? We'd love to help.
Send them through to [email protected]

client praise

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Tess Robinson

Founder + Creative Director of Smack Bang Designs

I came across Pru by chance. At the time, I didn’t even realise that I needed a business mentor. We chatted for a little over 20mins and I instantly realised how much I needed her in my life and how crazy I was to not have found her already. Her infectious enthusiasm, obvious expertise and incredible passion for all things business and personal growth was exactly what my business craved.

Pru helped me take Smack Bang Designs and my own sense of self to the next level. Over the years, she has become an extension of business, pushing and stretching me to greater things, things beyond my wildest dreams. She has helped me fast-track my own independence, leadership and entrepreneurialism fastest that I ever thought possible. The best thing about Pru is that she is genuinely focused on bringing out the best in you and your business, and she is darn good at it. She has helped me navigate the murkiest of waters with grace, understanding, empowerment and a whole lotta a heart, and for that I am eternally grateful.

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Jacqui L Walker

Founder of J L Walker Law

I’ve just been on the most amazing business bootcamp of my life and it’s all thanks to the incredible Pru Chapman and the Owners Collective. I cannot recommend this course enough – it has changed my life! As a one woman band launching headlong into two businesses, I felt like I was swimming way out of my depth. My head was littered with unanswered questions on a daily basis and I felt disconnected. I knew I had the potential to achieve my goals but I really needed support and direction – the Owners Collective gave me all of that and more. Pru and the rockstar mavericks opened their arms and took me through my entrepreneurial paces, making me dig into my ‘why’ and helping me to align my goals with my true purpose as well ticking off everything from social media and branding to PR and the nitty gritty financials. This course is like intense interval training for your mind, your soul and your bottom line. Jump into it and get training – you’ll love it!

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Sarah Thornton

Co-Founder of Finders Keepers

Working with Pru and being a part of the Owners Collective has been an absolute game changer! We feel like Pru is our secret weapon and has helped us identify areas for growth, build strategy, deal with weaknesses and align with our purpose. All while empowering us to drive our business growth and be the best versions of ourselves.

One of the things that I love, is that its not all about business as we know it. The personal development, mindset shifts, self awareness and cutting through the bullshit, is something no traditional business course could ever give you. Pru has amazing leadership skills, and understands us ‘un-conventional’ and self made business owners. It’s daring, authentic and full of hustle. We are so grateful for the OC and would highly recommend it to anyone who is ready put in the work and take their business to the next level.

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Natasha Wakefield

Founder of Spindrift Collections

Where to start! I have been absolutely astonished with the enormous effect that the business mastermind course has had on my jewellery business. Everything about the course has been designed to help me succeed. The mavericks have been full of wisdom and insider knowledge on how to develop each area of my business. The course has helped me so immensely with my business planning, vision, branding, website & social media and I’m only only half way through! The weekly coaching calls are so useful to discuss the weeks coursework & get some real in depth answers to my questions. The other amazing part of the course is the closed Facebook group where I have met lots of like minded business owners and entrepreneurs – which has been a great place to bounce ideas around and ask questions not only of Pru and the weekly Mavericks but of the other course members. I am externally pleased with the course and would not hesitate to recommend it to business owners who have a passion and drive to develop their business.

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Lara Allport

Founder + Boss Lady of The National Grid

“I am extraordinarily grateful that Pru Chapman and I crossed paths when we did. Engaging Pru to mentor and assist us through a significant growth spurt for both our companies, still – to date, is one of the best business decisions we have made. Pru expertly fielded queries we had through this tricky transition, held us accountable to developmental targets and inspired us to lift our game to heights we didn’t think possible. She is a wealth of knowledge and experience and has a beautiful style that royally kicks your ass – all done with a motivational elegance and panache.

Pru has also really helped me to fulfil my personal mission to prove to the world that it is possible to own two wildly successful businesses, designed to nurture and encourage creative talent, while simultaneously enjoying being a wife and mother of two beautiful boys.”

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Chantel Carnes

Founder + CEO of Coco Social

I’ve run my business off a cliff a few times but Pru and the OC have always been their to winch me back to centre. The OC has the power to change your life. Its not a walk in the park. You have to show up. You have to put in the work. You have to be dedicated but the results are there for the taking/making. The OC has given me the systems, processes and templates to build my business from a Freelancer, to small business and now i’m set to scale into agency status.

The OC has made me play a much bigger game then I knew existed or was even possible. There is nothing else like the OC out there, trust me I’m a recovering online course addict. The OC is the real deal.